Caryl Communications in 2024 became a proud member of PR Boutiques International (PRBI), a worldwide peer network of independent public relations firms. This fall Sandy Crisafulli was appointed to the organization’s Executive Committee. In this role, she is supporting operations and overall strategy for PRBI’s mission to combine boutique service with global perspective.
“PRBI members are experts in the field, and the group’s spirit of collaboration and knowledge-sharing is such a powerful asset for both Caryl Communications and our clients,” Crisafulli said. “Change and opportunity are the current headlines for the PR industry. It is an honor to be involved in a network committed to exploring emerging tools and innovations, and working together to adapt strategically. I look forward to contributing as part of the PRBI Executive Committee.”
PRBI’s reach spans North and South America as well as Europe, with a growing membership of more than 25 firms. “Our exceptional member agencies – led by industry veterans like Sandy – underscore PRBI’s impact as a worldwide network with the nuanced understanding of local markets,” said Julia Labaton, PRBI president. “Each brings deep expertise and insight, expanding the value we provide to clients around the world.”
PRBI members are known for delivering senior-level expertise, personal attention, and efficiency to clients across industries including corporate, consumer, real estate, healthcare, beauty/fashion, investor relations, crisis management, technology, government and more. At PRBI’s upcoming 2026 Annual Meeting in Paris, member agencies will convene to explore the evolving PR landscape, including the rise of AI in communications, the challenges of disinformation, and the future of global media and marketing.