Prism Capital Partners is an experienced real estate owner/operator/developer with a proven track record of creating value through select real estate investments and developments. Geographically focused in the New Jersey/New York/Connecticut market, Prism specializes in identifying, acquiring and creating distinctive, value-added opportunities in the office, retail, industrial and residential sectors. The company invests with institutional and private capital sources that rely on Prism’s ability to identify and realize the highest value potential in real estate endeavors of all sizes. To date, the 18-year-old company, with its capital partners, has invested in $750+ million in 17 projects totaling over 5 million square feet.
[toggle title=”News Releases”]
Release Date:
September 7, 2023Release Date:
August 30, 2023Release Date:
June 20, 2023Release Date:
May 9, 2023Release Date:
May 2, 2023Release Date:
April 13, 2023Release Date:
February 23, 2023Release Date:
December 15, 2022Release Date:
November 28, 2022Release Date:
July 11, 2022Release Date:
June 2, 2022Release Date:
April 25, 2022Release Date:
February 23, 2022Release Date:
January 6, 2022Release Date:
December 1, 2021Release Date:
November 22, 2021Release Date:
November 10, 2021Release Date:
November 4, 2021Release Date:
September 30, 2021Release Date:
September 13, 2021Release Date:
August 18, 2021Release Date:
August 13, 2021Release Date:
July 22, 2021Release Date:
June 2, 2021Release Date:
May 20, 2021Release Date:
April 1, 2021Release Date:
March 24, 2021Release Date:
January 19, 2021Release Date:
December 17, 2020Release Date:
November 24, 2020Release Date:
November 16, 2020Release Date:
October 21, 2020Release Date:
October 14, 2020Release Date:
October 1, 2020Release Date:
September 8, 2020Release Date:
August 26, 2020Release Date:
March 26, 2020Release Date:
February 27, 2020Release Date:
February 14, 2020Release Date:
December 2, 2019Release Date:
November 12, 2019Release Date:
October 1, 2019Release Date:
September 12, 2019Release Date:
July 31, 2019Release Date:
July 18, 2019Release Date:
June 20, 2019Release Date:
June 19, 2019Release Date:
June 12, 2019Release Date:
May 1, 2019Release Date:
March 11, 2019Release Date:
February 21, 2019Release Date:
February 5, 2019Release Date:
December 28, 2018Release Date:
December 18, 2018Release Date:
December 6, 2018Release Date:
November 26, 2018Release Date:
November 8, 2018Release Date:
October 25, 2018Release Date:
October 17, 2018Release Date:
October 3, 2018Release Date:
August 28, 2018Release Date:
August 17, 2018Release Date:
July 23, 2018Release Date:
July 3, 2018Release Date:
May 23, 2018Release Date:
May 10, 2018Release Date:
May 10, 2018Release Date:
April 13, 2018Release Date:
April 10, 2018Release Date:
April 3, 2018Release Date:
March 29, 2018Release Date:
March 27, 2018Release Date:
February 27, 2018Release Date:
February 27, 2018Release Date:
February 2, 2018Release Date:
January 3, 2018Release Date:
December 8, 2017Release Date:
November 21, 2017Release Date:
November 14, 2017Release Date:
August 16, 2017Release Date:
May 30, 2017Release Date:
May 2, 2017Release Date:
March 15, 2017Release Date:
November 23, 2016Release Date:
September 30, 2016Release Date:
July 14, 2016Release Date:
July 11, 2016Release Date:
April 22, 2016Release Date:
January 22, 2016Release Date:
November 23, 2015Release Date:
October 21, 2015Release Date:
May 22, 2015Release Date:
May 11, 2015Release Date:
April 27, 2015[/toggle]
[toggle title=” Fact Sheet”]
FACTS 2020: Prism Capital Partners, LLC
200 Metro Boulevard, Suite 1300, Nutley, NJ 07110
Media Contact: Karen Ravensbergen / (201) 796-7788 / karen@caryl.com
Overview
Prism Capital Partners is an experienced real estate owner/operator/developer with a proven track record of creating value through select real estate investments and developments. Geographically focused in the New Jersey/New York/Connecticut market, Prism specializes in identifying, acquiring and creating distinctive, value-added opportunities in the office, retail, industrial and residential sectors. The company invests with institutional and private capital sources that rely on Prism’s ability to identify and realize the highest value potential in real estate endeavors of all sizes. To date, the 18-year-old company, with its capital partners, has invested in $750+ million in 17 projects totaling over 5 million square feet.
History and Philosophy
Eugene R. Diaz and Edwin H. Cohen, Prism’s principal partners, together have a long and celebrated history of involvement in some of the largest transactions and most successful projects in the New York suburban marketplace. They have grown Prism as an “old-fashioned” real estate firm, adapted to the new world. The company is both an active investor – buying income-producing assets and undervalued properties – and multi-faceted developer – implementing development and redevelopment opportunities utilizing its full in-house capabilities. By seeking opportunities in a broad range of asset classes, the firm has been able to find opportunities to succeed through all market cycles. In 2014 and 2020, NAIOP New Jersey recognized Prism’s contributions by honoring the firm and Diaz, respectively, with its prestigious Impact Award. Prism also was the recipient of two separate “Deal of the Year” awards by the same organization.
Project Highlights
A full list of Prism Capital Partners’ current projects is available here. Highlights include:
Commercial
ON3, Nutley and Clifton, N.J. (ON3NJ.com) – The intersection of urban vitality and suburban flexibility sits just nine miles from Manhattan at ON3, Prism’s redevelopment of the 116-acre former Hoffmann-La Roche campus. The evolving master plan promises a world-class, mixed-use setting integrating office and R&D facilities, recreational, hospitality and wellness options, as well as all other uses that will comprise the 24/7 environment. A growing roster of prestigious organizations is gravitating to New Jersey’s largest redevelopment, rapidly securing its future as a world-class, next-generation campus. To date, they include Ralph Lauren Corporation, Quest Diagnostics, Modern Meadow, Hackensack Meridian School of Medicine at Seton Hall University, Hackensack Meridian’s NIH-designated Clinical Research Center (The Hackensack Meridian Health Center for Discovery and Innovation), and Seton Hall University Graduate College of Nursing and School of Health and Medical Sciences. Prism Capital Partners, itself, relocated its headquarters to the campus in late 2019. These users – and others to come – are propelling ON3 forward as a benchmark in New Urbanism and public/private partnership.
Residential
10 Green Street at the Woodbridge train station (Woodbridge, N.J.) – Prism Capital Partners in late 2019 launched construction for this mixed-use, transit-oriented community consisting of 232 apartments and 12,000 square feet of retail space. Prism, in a joint venture partnership with The Northwestern Mutual Life Insurance Company, purchased the former Lucas Chevrolet dealership site. 10 Green Street will feature a mix of studio, one-, two- and three-bedroom homes. In addition to the street-level service retail, residents will enjoy a host of amenities including a community room with kitchen and bar, fitness center, outdoor pool, patio with grills and firepits, package room, conference room, and covered parking. 10 Green Street responds to sustained demand for transit-oriented multifamily product.
Wonder Lofts, Hoboken, N.J. – Construction is progressing at a steady pace at Wonder Lofts, the industrial-to-residential transformation of the former Wonder Bread factory on Clinton Street in Hoboken. Prism partnered with Angelo, Gordon & Co. and Parkwood Development Corp. to transform the c. 1909 bakery building and surrounding site; Wonder Lofts ultimately will include 83 for-sale and six rental multifamily units in three buildings. The property, designed by Minervini Vandermark, will feature preserved, architecturally significant detail and 10,000 square feet of amenity space. The conversion of the existing seven-story buildings will introduce 68 luxury condominium units featuring private direct-access terraces or rooftop terraces with water, electric and gas hookups. The second building will be built on the corner of 8th and Clinton streets. That five-story structure will include 15 additional condo units. A third building, also located on Clinton Street, will include six affordable rental apartments on five stories.
Leadership
Eugene R. Diaz founded Prism with a mission to strategically invest and develop across a broad spectrum of asset classes and transaction sizes. The firm has evolved into one of the state’s most active and respected developers focusing on the adaptive re-use and repurposing of excess corporate facilities and turn-of-the-century industrial buildings. Throughout his career, Diaz has been responsible for the acquisition and capitalization of more than 26 million square feet of commercial real estate with total transaction value in excess of $3.5 billion. Previously, Diaz worked for Cushman & Wakefield, and held several leadership positions at Gale & Wentworth, including chief investment officer. With multiple industry honors and prominence as a sought-after media source and speaker, Diaz is an outspoken advocate for positive, impactful commercial real estate development.
Edwin H. Cohen joined Prism in 2003 as a principal partner after a 40-year career as one of the most high-profile members of the real estate brokerage community. His wide network of relationships with New Jersey tenants and brokers, and his innate understanding of user space needs have enhanced Prism’s ability to penetrate the market as a go-to landlord. Cohen has completed hundreds of real estate transactions in the Metropolitan New York/New Jersey/Connecticut area, and has been responsible for leasing several million square feet of office space. He previously held executive-level positions with Cushman & Wakefield, Grubb & Ellis and Wm. A. White & Sons. A frequently cited media source and author, and seasoned speaker, Cohen epitomizes the leadership and innovation that has made New Jersey’s commercial real estate industry one of the nation’s best.
[/toggle]
[toggle title=”Events”]
[/toggle]
Website: www.prismpartners.net